There are always other options to outsource to other countries like China, Russia Philippine and some of the Eastern European countries e.g. Romania, Ukraine and Poland but these choices are marked up with poor English skills, lack of exposure to Western business culture, shaky foreign relations and immaturity of processes all pose risks.
No other economy can match Pakistan’s labor pool of educated English-speaking workers. No other economy can match Pakistan’s scalability, reliability and low-cost environment.
The rapid growth of the sector is largely due to foreign IT firms setting up operations in Pakistan in a bid to reduce costs and raise profits.
Pakistan’s Advantages
1. Western experience: Executives at IT firms in Pakistan often have worked and gone to school in the U.S., which is Pakistan’s largest export market. The willingness of Pakistanis to return home from the West stands in marked contrast to most Indians who arrive for school or work in the West and never look back.
2. Professionalism and integrity: The personal integrity of Pakistani managers is easy to identify and appreciate, especially by Westerners with business experience elsewhere in the region.
3. Higher labor availability: Fewer holidays in Pakistan means less slippage in staff availability compared to India. IT firms in India are advised to hire a diverse workforce so that members of one community can enjoy important festivals while members of other communities cover the phones and keep production going.
4. Good accents: Pakistan’s official language is English. Language skills and accents provide Pakistan with a major advantage over all other Asian outsourcing destinations.
5. Low cost talent pool: Escalating turnover rates are one of the Indian outsourcing industry’s dirty secrets. In comparison, Pakistan’s top-tier talent pool is largely untapped and turnover rates are less than 20 percent.
Pakistan offered Services Types
ITO – Information Technology Outsourcing
BPO – Business Process Outsourcing covers things like running call centers, processing insurance claims.
Software R&D – Offshore Software Development
Search Engine Optimization- that is to apply SEO tactics to achieve top search engine placement and increased traffic to your website. This branch of outsourcing is relatively new to Pakistan as SEO Industry is still in its initial stages here. The top SEO Consultants and Specialists lead by Hayi Mansoor are working hard to convince the world that Pakistan is a good place to outsource SEO and web marketing work as well. With the growth of SEO industry, there are many quality content writers, link-builders and other people related to SEO industry directly or indirectly.
In short Pakistan is proud about her ability to outshine India in outsourcing. According to some International think tanks, that makes Pakistan an able partner for India’s overflowing outsourcing work.
The experts claim that eventually India and Pakistan will team up together to provide the South Asian hub for outsourcing. Pakistan can easily serve as subcontractors to India’s unending contracts from all over the world.
1. Staff: First things first. You need to have a team, because events of this scale can’t be organized alone. Make sure you set up a small committee of like-minded people to get things planned and organized in such a manner that there are no last minute issues. Appoint people in your core group to contact potential sponsors and golfers who will play in the tournament.
2. Planning: This is a very crucial step in your scheme of things. Depending on how much money you want to raise, you’ll have to work out the scale of the golf tournament. Armed with this knowledge, you will now have to fix a date, a time, as well as check the availability of the venue, in your case a golf course, to begin the planning. If you already have several greens picked out, then you’ll have to visit each one and ascertain which would suit your event the best and book it. Remember, golf courses are a busy place. So the sooner you making the booking the better it will be.
3. Tournament Details: Naming, creating awareness, advertising, etc are part of the tournament detailing. Once you have named your tournament, it’s time to let other people know about it. You need to advertise in the right places such as golfing greens, clubs, etc about the fundraiser for it to be successful. You can also distribute flyers, give ads in papers and golf specific magazines, as well as spread the news through word of mouth. A good way of attracting more people is to contact some large businesses in your neighborhood and request them to participate in the fundraiser.
4. Format of the Tournament: Choosing the format of your tournament is very crucial to the success of the fundraiser. Consider the level of the game you plan to include as part of the fundraiser. Decide whether you will only call pro golfers, or celebrities as well. Will it be a team tournament or just an individual event? Work out a tournament format in accordance with these details.
5. Budget: How can anyone ignore the budget? It’s one of the most crucial aspects of planning a fundraiser. You will have to work out a budget based on whether guests will be offered refreshments, whether you will give away prizes, will there be coffee or wine, will you have a buffet dinner with desserts etc. What about decorations? What would be the best decorations you can have for a limited budget? Keep asking yourself these questions to arrive at a ballpark figure and work your way meticulously.
Tags: Busy Place, Flyers, Word Of Mouth
1. They sponsor the sporting event
2. They sponsor players
3. They sponsor specific things like the players clubs, travel, stay etc.
One of the biggest sponsors of Golf is HSBC. In fact, HSBC even has its own golf tournament called the HSBC Championships. There were two recent events, one in Shanghai and the other in Wentworth. In the Shanghai HSBC golf championship event, Phil Mickelson, the current World number two won the Championship as he edged out his English fellow golfers Lee Westwood and Ross Fisher with a birdie at the second hole in a sudden death play off. This was the first overseas title in almost 14 years for Mickelson.
On the other hand the Wentworth golf championship was won by Ernie Els, the South African star. He won the HSBC World Match Play title and this was for the 7th time and he beat US Open champion Angel Cabrera 6 & 4 in the 2007 final.
The great thing is that Golf is growing in popularity so rapidly that corporate sponsors from all across the world are eagerly queuing up. Another new golfing event being sponsored by HSBC is the women’s HSBC Champions tournament. Top women golfers from across the world teed-off in the inaugural tournament that took place at the Tanah Merah Country Club in Singapore. The competition was held from February 28-March 2, 2008 and drew lots of fans as well as other sponsors. The prize was worth a whopping $2 million for this LPGA-sanctioned tournament and is considered to be the richest event in Asia where the first prize is worth $300,000.
HSBC has moved on from the women’s golf tournament to Junior golf tournament. Now this is what the crux of the matter really is. Golf has transformed so much as a sport that now it is being seen as a career opportunity especially when you can start early. Known as the HSBC Wee Wonders Championships, this golfing event was started in 1995. It is dedicated to the juniors and provides a huge opportunity and platform for boys and girls between the age of five and twelve to make progress from amateur competitions to competitive or pro-golf.
The Juniors competition revolves around playing on Par 3 Golf courses in what is called the ‘flag format’. The juniors get around 36 odd shots to get as far as they can around the course. Wherever the ball stops, they can plant their flag. So Golfing is a fun sport for children but then that is how the interest for the sport can be created. There are some professional companies like Pro-Launch who not only help children as well as men to get into pro golf but also get them sponsorships from corporate.
Tags: Birdie, Ernie Els, Golf Sponsorship
Things to Keep In Mind When Starting Your Diamond Trading Business
Let’s start with some of the most important things you need to know for your diamond trading business. It is assumed that you know diamond trading is not the easiest of businesses to run. Also, as a diamond trader you will have to develop or have the inane ability to take risks and move on. So having established this, let’s move on:
1. Educate yourself – Yes, learning your trade inside out is the best way to secure your business and ensure that you survive and make a success out of your endeavor. After all, only when you know the 4Cs of a diamond – cut, carat, clarity, and color will you be able to pick up the best diamonds for your business. The value of a diamond is dependent on many factors, but the 4Cs are the most crucial. A diamond wholesaler may offer you a large inventory of various types of diamonds and you will have to choose the best quality diamonds from there. Some diamond wholesalers may even help you increase your knowledge by giving you valuable tips and advice.
2. Insist on Quality – it doesn’t take a lot of effort to know that if you buy higher quality diamonds, you will be making more sales. The Gemological Institute of America (GIA), the International Gemological Institute (IGI), and the American Gem Society (AGS), are the three most well-known and reputed laboratories for diamond grading worldwide. Each of these laboratories work in an almost similar fashion for identifying the qualities of diamonds or the 4 C’s. A good way to ensure quality of the diamonds you buy is to insist on Certificates from at least 2 out of the 3 laboratories such as GIA and AGS for every diamond you buy form the wholesaler.
A certificate of quality appraises the monetary value of the diamonds you will trade in. Once you gain experience, it will be easier for you to appraise your diamonds and certify them without having to rely on outside resources.
3. Choose a Wholesaler not a Reseller – Finally, make sure the wholesaler of diamonds you choose is a direct importer of the stones and not a reseller. A wholesaler will give you better rates and quality which will be good for your business.
Tags: Diamond Clarity, Gemological Institute Of America, Jewelry Designers
Category pages are more SEO keyword and keyword phrase rich than your homepage, as a rule. If there is a big competition for your homepage keywords then, as a rule, your category page should include more precise keywords. Also the keywords on your category page will more likely be acceptable. Websites which have only one homepage can embody any amount of category pages and this may increase their traffic. This should please any SEM/SEO analyst as it is their goal to grow your customer base.
There can also be varying stratums of category pages. For instance the first tier page could be Dog food then Adult Dog food and then the final tier could be Vegetarian Adult Dog food. If your website is set up with more than one category level you must fix on the ones on which you wish to spotlight. Sometimes not all the same things can be done on each category level and sometimes they can. Your search engine optimization (SEO) plan should focus on what you want to accomplish most.
Category page SEO will be much easier since most of the links will be internal therefore, coming from different places in your own website. You should use SEO keywords to anchor your text when you link to the category pages. They should stand out when placed in the headings and title tags on the page. It is also helpful for you to write some content that is SEO keyword rich. A paragraph, maybe two, should be plenty. Remember you want your page keyword rich not keyword stuffed, which is a no-no in proper search engine optimization.
Your internal linking is highly important for your SEO. You must be sure that for every level of category page, you have a link on your homepage site map which corresponds to it. It helps to link to the categories from all the pages in your website, though in order to keep your menu small and to have less links only put the main categories. Leave the subcategories to be listed on the category page itself. This will avoid having too many links which can bring down the weight of each link. Search engine optimization (SEO) is a delicate balance between too little and too much so ask a SEM/SEO expert for help.
Tags: Focus, Keyword, Title Tags
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